Is starting an online retail store a good idea?

I kinda want to start and online retail store that would sell athletic shoes like jordans or nikes. Would it be a good idea? I know that I would probably break about even after the first year. But after that could I make a decent amount of money?
Complete a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis and you will have your answer
yes. go for it
Tag: Is starting an online retail store a good idea?